Creating value for your Business Through
UX Research & DESIGN


I spent my summer in the heart of Michigan at a Marketing Agency Organic Inc. as a User Experience Intern. We were asked to identify and explore actionable best in class CRM and Social Innovations for Kimberly Clark's Goodnites and Pullups brands. Read more...

Summer 2014

ForeSee is growing rapidly, and naturally, there are some growing pains. The purpose of this report is to share findings and recommendations for how ForeSee can improve its information flow to develop products more efficiently. We used the Contextual Inquiry methodology, which involves gathering data through interviews and observation, to identify breakdowns in the product development workflow. Read more...

September 2013- December 2013

How to best market Microsoft Surface to University of Michigan students Read more...

September 2013- Decemeber 2013

Design and prototype an interactive system for an improved, more intense and stronger connection between long distance relationships. Read more...

September 2013- December 2013

Smartphone ain’t smart--it has no agency. But we can make it work smart. Better still, we can use it to make our lives a little bit smarter, challenging the clumsiness of our social settings. In other words, we are here to promote how we can leverage our mobile phones to augment our sociability--yes it’s a skill--in a real-life setting Read more...

February 2014- Present

Update the site's RSVP form to allow users to choose preferred dates for community visits. This would also better prepare communities and make scheduling visits more efficient Read more...

Summer 2014

My fascination for Instagram comes from my start-up. I am curious to find reasons why users get deeply involved with social networks as Instagram, Facebook or Twitter. Moreover, what makes only certain networks insanely successful and addictive? Instagram has recently gained tremendous popularity. It is everywhere from my friends posting their selfies to seeing Instagram posts on my Facebook feeds. Researching further I found it is fastest growing social network in the world that has even surpassed Facebook’s record for the number of new users. My curiosity started to grow and find more about Instagram. Read more...

January 2014- April 2014

QMetry is a quality assurance test management program created by InfoStretch. In a world of enterprise-oriented software that often lacks an emphais on end-user usability, InfoStretch aims to set QMetry apart with an empahsis on the user experience. My team and I were assigned to evaluate the usability of an upcoming version of QMetry's SaaS offering. Read more...

January 2014- April 2014

Develop userflows and wireframes for adding progressive profiling to KC websites Read more...

Summer 2014

INSTEAD OF ESCAPING TO A TROPICAL PARADISE, I SPENT MY SPRING BREAK WORKING IN CHICAGO. Under the supervision and mentorship of Salvador Vergara of the Instituo Cervantes, I worked with my classmate Ruoqian Li to promote and market the organization's E-learning resources across 40 major capital regions including Paris, Delhi, Berlin and Singapore. Read more...

Spring Break 2014

Wireframe and prototype the information architecture for Olay email Read more...

Summer 2014

On January 31, 2014, Google hosted a Design Jam at the University of Michigan's School of Information. The brief was to focus on ways to help people understand that Google Wallet exists and what it can do. Read more...

120 minutes

The powersports market lags far behind automotive when it comes to in-vehicle infotainment options. Riders are turning to expensive aftermarket solutions for their vehicles that are usually not optimized for the unique conditions to offroading. Read more...

150 minutes

The goal was to clearly communicate design ideas—not to produce a final design. Focus was on the non-graphical aspects of user interface design, such as control placement, ease-of-use, and consideration of user workflow. Read more...

6 hours